'ART IS IN THE EYE OF THE BEHOLDER, AND EVERYONE WILL HAVE THEIR OWN INTERPRETATION'.
E.A. Bucchianeri
My name is Olivier Caluwé and I founded and run Visuolize, a graphic design and consultancy studio based near Brussels, Belgium. Throughout the years I specialized in concept visualization for product development and branding projects. Licensed design and branding is my main field of expertise. The studio aims to visualize what is on your mind as a client today and what could be on your mind tomorrow.
I have a Cum Laude 'Master Of Arts' degree from Luca School Of Arts in Brussels and throughout the first part of my career I have focused on graphic design and illustration. The second part up to the present day is characterized by works in product design and development and specifically concept visualization projects. I have a demonstrated track record of working in the design industry, with skills in retail, typography, product development, graphic design and art direction.
'VISION IS THE ART OF SEEING WHAT IS INVISIBLE TO OTHERS'.
Jonathan Swift
I started Visuolize in 2016. The name refers to my main line of work: visualizations of concepts and products. Besides that it also includes a part of my own name 'oli' and 3 letters of my wife's name, who is shareholder. The logo depicts an eye, referring to the 'visual', and contains my initials C and 0.
As business owner and active art director of Visuolize, I currently consult on and execute projects in product design and development, graphic design, advertising and concept visualisation with a special expertise in the field of licensed products. This includes awarded work experience for The Walt Disney Company, projects for Mattel, Dreamworks, Warner, Turner, Nickelodeon, Studio100 and others. Major clients at present are Globetrade, Megableu, Tupperware® and Jacob Company.
Private business customers mostly consult my services for corporate identity, posters and brochures, all kinds of advertising and seasonal artworks. I spend the remaining part of my time on marketing projects (posters, advertising, brochures etc) for local and regional organisations. My license work comprises about 90% of my activities. However as it falls under non-disclosure agreements, only few projects are shown on this website.
You can contact me for projects, pricings, questions and suggestions here.